Introduction

Circulators are responsible for up to 15% of the electricity bills of private households. With energy efficient technologies these costs can be reduced significantly. In the EU-27, the electricity consumption by circulators for heating purposes in households amounts to more than 50 TWh per year and causes CO2 emissions of more than 30 million tons per year. The energy used by circulator pumps is equal to about 2 % of the overall electricity consumption in the EU. The use of energy efficient models can reduce the energy consumption and the costs for electricity of circulators in Europe significantly.
Objectives and target audience
To reduce the use of the non renewal energy resources and to innovate the production of these processes (technologies alternative).

Financial Resources and Partners involved

The total cost of this plant was of Euro 500.000,00. Partners involved: Municipality Of Milan.

Process

The objectives in the short term are: to widen the number of models on the market, to increase the original model one and to reduce their price through an increase of the production.  In order to reach the objective, the plan will adapt the methodology that was tested with what has planned in the plan energy+ for the transformation of the market of the refrigerators.  Therefore:

1. Combine great purchasers (as an example associations of popular houses) for support action from the manufacturers of pumps.
2. Connect the purchasers, the producers and the supporter through a periodic list of products available and with personal contacts.
3. Develop support material of the sale of efficient pumps; as an example an electronic sheet for their dimensioning. To diffuse the material through the associations of category and the producers.
4. Organize a contest for the more efficient products energy+ and to carry out independent tests of the performances of the contenders.
5. Disclose  widely the plan and the information through the situated dedicated web, the bulletin, the communication channels of mass and the fairs of the field.

Results

To reduce the use of the non renewal energy resources and to innovate the production processes (technologies alternative).

Critical Success Factors / Challenges

The type of action is favourably applicable because the plants are the subject of widespread intervention.